Officers Club is our High Street facia with Petroleum situated in outlet malls and Northern Ireland.  In addition we have an expanding small chain of high brand stores operating as Jack & Jones and Vero Moda, internationally known brands with who we operate on a 'partnership' basis. A brief overview of Jack & Jones is contained on its own page but firstly please gain an understanding of our core company

Over the last 12 years we have grown to 170 stores stretching from Plymouth to Inverness.  Whilst our history and past reputation did come from the discount sector and the then successful ‘70% off everything’ tag, we have since 2004 moved quickly away from this and progress ever increasingly towards a new business model, one which will ultimately offer fantastic product and outstanding customer service, in stores where the latest menswear fashions go hand in hand

This change is the result of careful experimentation and the goal remains the same as we continue to positively develop the business to make our new trading stance a long-term success. Currently stores operate under two main trading formats, "Premium” and “Value”, these being defined by the shop-fit, general appearance and trading location. Best practice, store standards and product presentation have moved forward at lighting speed. To support this process an ever growing field VM team has been introduced, together with considerable investment in this area, just one example being the high quality mannequins as illustrated on this page....we are all so proud of what we have already achieved as a team and where we are going        

We continue to evolve  by opening new stores and whilst the majority of our stores have received refits we still have a number that are in obvious need of refurbishment. Even these stores are often profitable in their present form but future refits will only take place where we can be sure of a solid return on our investment.  The 'right' store management team could make that very difference!.  We are currently rolling out the new 'Officers Club' fascia (as featured on the home page) to 100 more stores

Communication is one of the main keys to success and to support this all stores are linked to the company’s intranet ‘Vision’ system which provides immediate access to the latest news and instructions, including product information, promotions and layout changes

As a private company owned by one individual who empowers his senior team to continually develop and manage business operations, we now operate under a ‘flat’ and well-defined management structure. Operational decisions are made and implemented very quickly, by persons who fully understand the sharp end of the business and work together as one cohesive team